Lifestyle image of a SUPER73 rider doing tricks on his S2

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Grab a reading light and cozy up in your favorite armchair.

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Lifestyle arial shot of the Super Le Pew “Café” Super Sport C1X bike.

2024 C1X Update

SUPER73 CEO LeGrand Crewse talks about the state of the C1X and the road ahead.

Empowering Innovation: An Ebike Enthusiast Turned Entrepreneur

Irv is a dedicated member of the Super Squad who’s taken his love of SUPER73 to a whole new level.

Two female SUPER73 electric bike owners ride down the street together smiling.

5 Ways to Get Your Friends to Go Electric

Need some help convincing your friends that going electric is the move? We’re giving you five helpful talking points that’ll help them see what they’re missing.

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press coverage

SUPER73 Announces Collection of Model Year '24 eBikes

SUPER73 Utilized Rider-Inspired Feedback to Upgrade the Look and Feel Of the Latest Lineup of Premium E-Bikes While Debuting a New Retail Store at Irvine Headquarters

SUPER73 x Howler Brothers Capsule Collection

Fusing outdoor ruggedness with urban flair, the SUPER73 x Howler Brothers collaboration encapsulates the adventurous spirit defining both innovative brands. Celebrating surf culture and western wea...